HONG KONG

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GEOGRAPHICAL BREAKDOWN
DISTRICTS
Business Consumer
52,208 92,457    
Hong Kong Island
(Xianggangdao)		-
1,7833,159Central and Western中西區
4,1427,335Eastern東區
1,9733,494Southern南區
1,0861,923Wan Chai灣仔
Kowloon
(Jiulong)		-
2,9425,210Kowloon City九龍城
4,6218,183Kwun Tong觀塘
2,8405,029Sham Shui Po深水埗
3,0765,448Wong Tai Sin黃大仙
2,2994,071Yau Tsim Mong油尖旺
New Territories
(Xinjie)		-
1,0641,884Islands離島
3,6876,529Kwai Tsing葵青
2,2573,996North北區
3,2905,827Sai Kung西貢
4,7508,412Sha Tin沙田
2,2133,919Tai Po大埔
2,1943,885Tsuen Wan荃灣
3,6046,382Tuen Mun屯門
4,3827,761Yuen Long元朗
Marine-

 

61,777 LEARNING ENTHUSIASTS
2,626Animal Care Literature Readers
6,659Book Buyers - Architectural Design
9,076Book Buyers - Engineering
7,876Book Buyers - Financial Management
8,833Book Buyers - General Business
5,623Book Buyers - Health And Fitness
8,120Book Buyers - Human Resources
8,593Book Buyers - IT
9,085Book Buyers - Lifestyle
4,785Book Buyers - Miscellaneous Professional Topics
6,341Book Buyers - Operations Management
7,771Book Buyers - Personal Finance
8,316Book Buyers - Sales And Marketing
4,095Conference / Seminar Attendees - Business and Economics
2,137Conference / Seminar Attendees - Business Set-up
2,778Conference / Seminar Attendees - IT
3,716Conference / Seminar Attendees - Skills Improvement
1,911E-Learners
823Gardening Literature Readers
9,315Medical Literature Readers
19,019Subscribers - Business And Economic Titles
21,698Subscribers - General News Titles
12,013Subscribers - Health And Fitness Titles
14,853Subscribers - Lifestyle Titles
6,926Subscribers - Personal Finance Titles

30,830 HIGH NET WORTH /
HIGH INCOME INDIVIDUALS
4,753Contrarian Investors
3,254Corporate Forex Exposure Managers
2,170Emerging Market Prospects Optimists
3,907Financial Indices Close Watchers
1,729Foreign Exchange Simulation Software Buyers
3,487Foreign-owned Bank Branch Depositors
11,019Free Financial Advisory Newsletter Recipients
672High Personal Income Tax Payers
15,008Investors
9,358Major Companies Annual Reports Requestors
3,596Multiple Currency Depositors
5,507Mutual Funds Performance Close Watchers
2,413Offshore Bank Depositors
1,073Overseas Real Estate Property Buyers
8,580Personal Investment Strategy Seminar Attendees
8,334Personal Tax Haven Seekers
2,823Stock Market Money-making Enthusiasts
2,157Stock Market Simulation Software Buyers

38,434 TRAVELLERS
21,446Business Class Frequent Travelers
3,794European Rail Travel Lovers
4,490European Ski Holiday Package Buyers
947Expensive Holiday Goers
20,580Five-star Hotel Frequent Guests
8,430Hotel Privilege Card Holders
5,950International Trade Fair Exhibitors
9,221Travel Agents Prime Clients
8,723Tropical Beach Resort Goers
1,807Well-travelled Yuppies

42,565 LUXURY LOVERS
2,211Affluent Foreign Residents
15,816Antique Asian Furniture Collectors
8,092Beauty And Grooming Products Buyers
11,319Collectible Enthusiasts And Heavy Spenders
3,799Elegant Jewelry Buyers
2,974Elitist Cultural Performance Lovers
1,120Expensive Hobby Indulgers
4,379Fashionable Sports Outfit Buyers
2,474Gold Credit Card Holders
1,675Golf Club Members
5,392High-class Hair Salon Users
3,771Holiday Shopping Spree Goers
4,489International Fashion Catalog Shoppers
3,260Luxury Car Owners
647Luxury Dwellers
1,148Private Boat Owners And Sailing Enthusiasts
7,128Up-market Fitness Club Members
4,818Western Art Collectors
1,013Wine Connoisseurs
2,987Wining And Dining Big Spenders

33,596 READY BUYERS
2,055Culinary Arts Enthusiasts
28,011Direct Marketing Promotion Responders
1,173Gourmet Food Shop Patrons
29,440Multiple Credit Card Holders
5,685Music Cds And Musical Instruments Buyers
1,744On-board-flight Shoppers
3,494Shopping Mall Heavy Spenders
3,042Television Shopping Program Buyers

6,545 TECHNOLOGY UPDATE WATCHERS
3,655Home Computing Heavy Spenders
3,204Novelty Gadget Buyers
3,205State-of-the-art Gadget Buyers


33,230 BUSINESS DECISION-MAKERS
14,496Degree Holders From Well-known Schools
10,734Business Strategy Simulation Software Buyers
18,397Economic Forecasts And Reports Buyers
5,533Expatriate Business Executives And Professionals
2,658Financial Decision-makers
2,403Human Resources Management Decision-makers
1,792IT Decision-makers
41,936Local Business Executives And Professionals
2,520Marketing Decision-makers
2,264Operations Management Decision-makers
4,432Successful Entrepreneurs

42,385 BUSINESS CONNECTIONS
194Aerospace And Defense Connection
975Agricultural Connection
726Automotive Connection
959Business Consultancy Connection
4,255Chemicals And Allied Products Connection
491Construction Connection
4,974Electrical And Electronic Products Connection
986Energy Connection
2,519Finance Connection
2,029Food And Beverage Connection
722Government Connection
7,736Health Care Connection
569Heavy Equipment Connection
1,946Hospitals Connection
1,970Information Technology Connection
1,824Legal Connection
843Marketing Services Connection
869Media Connection
761Mining Connection
809OEM Connection
833Pharmaceutical Connection
1,077Metal Products Connection
726Real Estate Connection
976Rubber, Plastic And Leather Products Connection
843Schools Connection - Primary and Secondary
987Schools Connection - Higher Education
879Stone, Clay, Glass And Concrete Products Connection
372Telecom Connection
733Textiles And Apparel Connection
495Transport And Logistics Connection
1,232Travel Connection
770Wood Products Connection

32,547 BUSINESS INDICES
1,085Associations Index
15,015Exporters Index
14,162Importers Index
974Listed Companies Index
2,672Major Companies Index
1,717Multinationals Index
4,432Retail Businesses Index
2,322Wholesale Businesses Index
14,544Manufacturing Businesses Index

38,316 INTERNATIONAL LIAISONS
23,947Chinese Business Liaisons
19,887French Business Liaisons
21,551German Business Liaisons
16,487Italian Business Liaisons
20,714Japanese Business Liaisons
15,844Korean Business Liaisons
9,761Spanish Business Liaisons
18,880British Business Liaisons

14,780 HEALTHY LIVING ASPIRANTS
9,560Aerobics Session Attendees
9,898Alternative Medicine Literature Readers
5,062Aromatherapy Product Buyers
6,639Herbal Medicine Users
2,099Natural Medicine Course Attendees
4,704Stress Management Course Enrollees
5,083Weight Loss Program Buyers

13,868 ESOTERICS ENTHUSIASTS
3,170Chi Concept Believers
4,004Chinese Horoscope Readers
2,451Confucian Teaching Readers
1,568Crystal Healing Power Believers
1,813Dream Interpretation Readers
4,370Feng Shui Believers
1,850Prophecy Literature Buyers
2,451Zen Concept Believers
2,882Zodiac Literature Buyers

3,776 INSTANT WEALTH SEEKERS
2,747Casino Goers
2,163On-line Gamblers