NEW ZEALAND

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GEOGRAPHICAL BREAKDOWN
ISLANDS AND REGIONS
Business Consumer  
97,019 174,644
North Island
32,37458,277Auckland
6,12311,022Bay of Plenty
9981,797Gisborne
3,4576,224Hawke's Bay
5,0929,167Manawatu-Wanganui
3,4786,254Northland
2,5064,512Taranaki
9,23116,617Waikato
10,77919,403Wellington
South Island
12,33722,208Canterbury
9921,787Marlborough
1,0621,911Nelson
4,6308,335Otago
2,1343,842Southland
1,0781,941Tasman
7351,323West Coast
Offshore Islands
1324Chatham Islands
00Kermadec Islands
00Subantarctic Islands
00Three Kings Islands

 

38,256 LEARNING ENTHUSIASTS
1,626Animal Care Literature Readers
4,123Book Buyers - Architectural Design
5,620Book Buyers - Engineering
4,877Book Buyers - Financial Management
5,470Book Buyers - General Business
3,482Book Buyers - Health And Fitness
5,028Book Buyers - Human Resources
5,321Book Buyers - IT
5,626Book Buyers - Lifestyle
2,963Book Buyers - Miscellaneous Professional Topics
3,926Book Buyers - Operations Management
4,812Book Buyers - Personal Finance
5,149Book Buyers - Sales And Marketing
2,536Conference / Seminar Attendees - Business and Economics
1,323Conference / Seminar Attendees - Business Set-up
1,720Conference / Seminar Attendees - IT
2,301Conference / Seminar Attendees - Skills Improvement
1,184E-Learners
509Gardening Literature Readers
5,768Medical Literature Readers
11,778Subscribers - Business And Economic Titles
13,436Subscribers - General News Titles
7,439Subscribers - Health And Fitness Titles
9,198Subscribers - Lifestyle Titles
4,288Subscribers - Personal Finance Titles

19,091 HIGH NET WORTH /
HIGH INCOME INDIVIDUALS
2,943Contrarian Investors
2,015Corporate Forex Exposure Managers
1,343Emerging Market Prospects Optimists
2,419Financial Indices Close Watchers
1,070Foreign Exchange Simulation Software Buyers
2,159Foreign-owned Bank Branch Depositors
6,823Free Financial Advisory Newsletter Recipients
415High Personal Income Tax Payers
9,293Investors
5,795Major Companies Annual Reports Requestors
2,227Multiple Currency Depositors
3,410Mutual Funds Performance Close Watchers
1,494Offshore Bank Depositors
664Overseas Real Estate Property Buyers
5,313Personal Investment Strategy Seminar Attendees
5,161Personal Tax Haven Seekers
1,747Stock Market Money-making Enthusiasts
1,336Stock Market Simulation Software Buyers

23,800 TRAVELLERS
13,280Business Class Frequent Travelers
2,349European Rail Travel Lovers
2,781European Ski Holiday Package Buyers
586Expensive Holiday Goers
12,744Five-star Hotel Frequent Guests
5,220Hotel Privilege Card Holders
3,684International Trade Fair Exhibitors
5,710Travel Agents Prime Clients
5,401Tropical Beach Resort Goers
1,118Well-travelled Yuppies

26,359 LUXURY LOVERS
1,369Affluent Foreign Residents
9,794Antique Asian Furniture Collectors
5,011Beauty And Grooming Products Buyers
7,009Collectible Enthusiasts And Heavy Spenders
2,352Elegant Jewelry Buyers
1,841Elitist Cultural Performance Lovers
693Expensive Hobby Indulgers
2,712Fashionable Sports Outfit Buyers
1,532Gold Credit Card Holders
1,037Golf Club Members
3,339High-class Hair Salon Users
2,335Holiday Shopping Spree Goers
2,780International Fashion Catalog Shoppers
2,019Luxury Car Owners
410Luxury Dwellers
710Private Boat Owners And Sailing Enthusiasts
4,414Up-market Fitness Club Members
2,983Western Art Collectors
627Wine Connoisseurs
1,850Wining And Dining Big Spenders

20,804 READY BUYERS
1,272Culinary Arts Enthusiasts
17,346Direct Marketing Promotion Responders
726Gourmet Food Shop Patrons
18,231Multiple Credit Card Holders
3,520Music Cds And Musical Instruments Buyers
1,080On-board-flight Shoppers
2,163Shopping Mall Heavy Spenders
1,883Television Shopping Program Buyers

4,053 TECHNOLOGY UPDATE WATCHERS
2,263Home Computing Heavy Spenders
1,984Novelty Gadget Buyers
1,985State-of-the-art Gadget Buyers


20,578 BUSINESS DECISION-MAKERS
8,977Degree Holders From Well-known Schools
6,646Business Strategy Simulation Software Buyers
11,392Economic Forecasts And Reports Buyers
3,425Expatriate Business Executives And Professionals
1,645Financial Decision-makers
1,488Human Resources Management Decision-makers
1,109IT Decision-makers
25,969Local Business Executives And Professionals
1,560Marketing Decision-makers
1,402Operations Management Decision-makers
2,745Successful Entrepreneurs

26,247 BUSINESS CONNECTIONS
120Aerospace And Defense Connection
603Agricultural Connection
449Automotive Connection
593Business Consultancy Connection
2,635Chemicals And Allied Products Connection
304Construction Connection
3,080Electrical And Electronic Products Connection
610Energy Connection
1,560Finance Connection
1,256Food And Beverage Connection
447Government Connection
4,790Health Care Connection
351Heavy Equipment Connection
1,204Hospitals Connection
1,220Information Technology Connection
1,130Legal Connection
522Marketing Services Connection
538Media Connection
471Mining Connection
501OEM Connection
515Pharmaceutical Connection
667Metal Products Connection
449Real Estate Connection
605Rubber, Plastic And Leather Products Connection
522Schools Connection - Primary and Secondary
610Schools Connection - Higher Education
544Stone, Clay, Glass And Concrete Products Connection
230Telecom Connection
454Textiles And Apparel Connection
306Transport And Logistics Connection
763Travel Connection
476Wood Products Connection

20,154 BUSINESS INDICES
671Associations Index
9,298Exporters Index
8,770Importers Index
603Listed Companies Index
1,655Major Companies Index
1,063Multinationals Index
2,745Retail Businesses Index
1,437Wholesale Businesses Index
9,006Manufacturing Businesses Index

23,727 INTERNATIONAL LIAISONS
14,829Chinese Business Liaisons
12,315French Business Liaisons
13,345German Business Liaisons
10,209Italian Business Liaisons
12,827Japanese Business Liaisons
9,811Korean Business Liaisons
6,045Spanish Business Liaisons
11,691British Business Liaisons

9,305 HEALTHY LIVING ASPIRANTS
6,019Aerobics Session Attendees
6,232Alternative Medicine Literature Readers
3,187Aromatherapy Product Buyers
4,180Herbal Medicine Users
1,323Natural Medicine Course Attendees
2,963Stress Management Course Enrollees
3,201Weight Loss Program Buyers

8,730 ESOTERICS ENTHUSIASTS
1,995Chi Concept Believers
2,522Chinese Horoscope Readers
1,543Confucian Teaching Readers
988Crystal Healing Power Believers
1,142Dream Interpretation Readers
2,751Feng Shui Believers
1,165Prophecy Literature Buyers
1,544Zen Concept Believers
1,816Zodiac Literature Buyers

2,377 INSTANT WEALTH SEEKERS
1,730Casino Goers
1,363On-line Gamblers