These people can be considered as impulse buyers because the objects they purchase are those that are very unlikely to be associated with a pre-meditated purchase. These objects or gadgets are not those whose existence people are normally aware of. These items are strange or unique, and if they happen to attract attention, people buy them---a typical situation of buying on impulse. Examples of these novelty gadgets are: a device that scans a sentence written in one language, and which displays the same sentence in another language; an optical instrument for viewing in pitch-black darkness.