This database is composed of executives and business owners whose companies participate at international trade fairs held around the world. The business enterprises covered here range from SMEs to multinationals, and their lines of business span the whole spectrum of product and service categories. Being in international business, the majority of these individuals named in this database understand English reasonably well, may have working knowledge of other major languages. In fact, in the case of SMEs, the CEOs of the owners themselves make themselves available at the booths to entertain queries from interested parties, whether in English or in the language of the host country.