These are young executives and professionals who earn salaries way above the average level vis-à-vis their peers in their age groups. Earning at least USD 5000 gross per month, and having no major financial obligations (such as mortgages), they have the excess disposable income to venture into the stock market. They are financially sophisticated enough to buy and sell stocks based on their own monitoring of prices, or insights gained from their connections in the banking and financial services industry. Their habit is to start the morning with a quick browse of the daily financial pages. Some of them constantly keep abreast of the developments in the stock prices through web sites that keep track of this information.