KENYA

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GEOGRAPHICAL BREAKDOWN
COUNTIES
Business Consumer  
22,770 5,021
35393Baringo County
43094Bomet County
810178Bungoma County
43896Busia County
21848Elgeyo-Marakwet County
30467Embu County
36781Garissa County
568125Homa Bay County
8418Isiolo County
40589Kajiado County
979215Kakamega County
44397Kericho County
957211Kiambu County
654144Kilifi County
31168Kirinyaga County
679149Kisii County
571126Kisumu County
597131Kitui County
38384Kwale County
23551Laikipia County
5913Lamu County
647142Machakos County
521115Makueni County
604133Mandera County
17137Marsabit County
799176Meru County
540119Migori County
553122Mombasa County
555122Murang'a County
1,850408Nairobi County
945208Nakuru County
44497Nandi County
501110Narok County
35277Nyamira County
35177Nyandarua County
40990Nyeri County
13229Samburu County
496109Siaya County
16737Taita-Taveta County
14131Tana River County
21547Tharaka-Nithi County
482106Trans-Nzoia County
504111Turkana County
527116Uasin Gishu County
32772Vihiga County
39086Wajir County
30266West Pokot County

 

13,340 LEARNING ENTHUSIASTS
2,232Animal Care Literature Readers
2,260Book Buyers - Architectural Design
2,676Book Buyers - Engineering
1,735Book Buyers - Financial Management
3,127Book Buyers - General Business
1,641Book Buyers - Health And Fitness
2,002Book Buyers - Human Resources
1,744Book Buyers - IT
2,056Book Buyers - Lifestyle
2,662Book Buyers - Miscellaneous Professional Topics
1,592Book Buyers - Operations Management
1,743Book Buyers - Personal Finance
1,812Book Buyers - Sales And Marketing
2,688Conference / Seminar Attendees - Business and Economics
2,853Conference / Seminar Attendees - Business Set-up
2,066Conference / Seminar Attendees - IT
2,634Conference / Seminar Attendees - Skills Improvement
3,105E-Learners
1,328Gardening Literature Readers
1,873Medical Literature Readers
2,678Subscribers - Business And Economic Titles
3,179Subscribers - General News Titles
2,473Subscribers - Health And Fitness Titles
2,697Subscribers - Lifestyle Titles
1,295Subscribers - Personal Finance Titles

12,355 HIGH NET WORTH /
HIGH INCOME INDIVIDUALS
3,807Contrarian Investors
1,323Corporate Forex Exposure Managers
1,792Emerging Market Prospects Optimists
2,320Financial Indices Close Watchers
1,328Foreign Exchange Simulation Software Buyers
1,475Foreign-owned Bank Branch Depositors
2,665Free Financial Advisory Newsletter Recipients
858High Personal Income Tax Payers
4,964Investors
2,217Major Companies Annual Reports Requestors
933Multiple Currency Depositors
1,823Mutual Funds Performance Close Watchers
879Offshore Bank Depositors
2,678Overseas Real Estate Property Buyers
4,907Personal Investment Strategy Seminar Attendees
477Personal Tax Haven Seekers
3,078Stock Market Money-making Enthusiasts
1,323Stock Market Simulation Software Buyers

11,504 TRAVELLERS
5,323Business Class Frequent Travelers
1,807European Rail Travel Lovers
1,328European Ski Holiday Package Buyers
1,380Expensive Holiday Goers
4,017Five-star Hotel Frequent Guests
3,609Hotel Privilege Card Holders
2,675International Trade Fair Exhibitors
3,154Travel Agents Prime Clients
2,715Tropical Beach Resort Goers
844Well-travelled Yuppies

16,951 LUXURY LOVERS
2,240Affluent Foreign Residents
875Antique Asian Furniture Collectors
2,190Beauty And Grooming Products Buyers
1,770Collectible Enthusiasts And Heavy Spenders
1,431Elegant Jewelry Buyers
1,291Elitist Cultural Performance Lovers
832Expensive Hobby Indulgers
1,776Fashionable Sports Outfit Buyers
2,224Gold Credit Card Holders
2,622Golf Club Members
1,380High-class Hair Salon Users
1,734Holiday Shopping Spree Goers
2,190International Fashion Catalog Shoppers
2,662Luxury Car Owners
560Luxury Dwellers
831Private Boat Owners And Sailing Enthusiasts
3,126Up-market Fitness Club Members
1,770Western Art Collectors
979Wine Connoisseurs
1,968Wining And Dining Big Spenders

20,438 READY BUYERS
1,556Culinary Arts Enthusiasts
7,993Direct Marketing Promotion Responders
979Gourmet Food Shop Patrons
6,268Multiple Credit Card Holders
1,323Music Cds And Musical Instruments Buyers
1,565On-board-flight Shoppers
2,678Shopping Mall Heavy Spenders
1,327Television Shopping Program Buyers

4,903 TECHNOLOGY UPDATE WATCHERS
2,662Home Computing Heavy Spenders
1,326Novelty Gadget Buyers
2,681State-of-the-art Gadget Buyers


14,404 BUSINESS DECISION-MAKERS
1,706Degree Holders From Well-known Schools
2,688Business Strategy Simulation Software Buyers
4,020Economic Forecasts And Reports Buyers
1,323Expatriate Business Executives And Professionals
2,271Financial Decision-makers
2,325Human Resources Management Decision-makers
2,061IT Decision-makers
7,477Local Business Executives And Professionals
2,409Marketing Decision-makers
2,192Operations Management Decision-makers
3,574Successful Entrepreneurs

32,607 BUSINESS CONNECTIONS
42Aerospace And Defense Connection
674Agricultural Connection
536Automotive Connection
1,736Business Consultancy Connection
1,593Chemicals And Allied Products Connection
1,779Construction Connection
1,480Electrical And Electronic Products Connection
1,193Energy Connection
1,784Finance Connection
1,726Food And Beverage Connection
344Government Connection
6,309Health Care Connection
396Heavy Equipment Connection
932Hospitals Connection
1,802Information Technology Connection
1,685Legal Connection
982Marketing Services Connection
1,408Media Connection
428Mining Connection
982OEM Connection
619Pharmaceutical Connection
827Metal Products Connection
1,340Real Estate Connection
831Rubber, Plastic And Leather Products Connection
476Schools Connection - Primary and Secondary
2,240Schools Connection - Higher Education
427Stone, Clay, Glass And Concrete Products Connection
473Telecom Connection
427Textiles And Apparel Connection
343Transport And Logistics Connection
1,323Travel Connection
490Wood Products Connection

19,278 BUSINESS INDICES
1,382Associations Index
5,853Exporters Index
4,912Importers Index
352Listed Companies Index
178Major Companies Index
226Multinationals Index
4,016Retail Businesses Index
2,272Wholesale Businesses Index
4,021Manufacturing Businesses Index

9,795 INTERNATIONAL LIAISONS
1,748Chinese Business Liaisons
2,379French Business Liaisons
2,413German Business Liaisons
2,177Italian Business Liaisons
1,770Japanese Business Liaisons
1,639Korean Business Liaisons
1,744Spanish Business Liaisons
2,326British Business Liaisons

2,448 HEALTHY LIVING ASPIRANTS
656Aerobics Session Attendees
672Alternative Medicine Literature Readers
442Aromatherapy Product Buyers
345Herbal Medicine Users
571Natural Medicine Course Attendees
665Stress Management Course Enrollees
714Weight Loss Program Buyers

2,221 ESOTERICS ENTHUSIASTS
553Chi Concept Believers
698Chinese Horoscope Readers
427Confucian Teaching Readers
274Crystal Healing Power Believers
316Dream Interpretation Readers
762Feng Shui Believers
323Prophecy Literature Buyers
427Zen Concept Believers
503Zodiac Literature Buyers

1,225 INSTANT WEALTH SEEKERS
992Casino Goers
692On-line Gamblers