SOUTH AFRICA

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GEOGRAPHICAL BREAKDOWN
PROVINCES
Business Consumer  
137,677 121,439
17,33015,287Eastern Cape
7,0596,226Free State (Oranje Free State)
33,06929,168Gauteng
27,35424,128KwaZulu-Natal
14,34612,654Limpopo (Northern Transvaal)
10,7319,466Mpumalanga (Eastern Transvaal)
9,2868,191North West
2,9702,619Northern Cape
15,53213,700Western Cape

 

80,661 LEARNING ENTHUSIASTS
13,497Animal Care Literature Readers
13,665Book Buyers - Architectural Design
16,182Book Buyers - Engineering
10,494Book Buyers - Financial Management
18,909Book Buyers - General Business
9,923Book Buyers - Health And Fitness
12,105Book Buyers - Human Resources
10,549Book Buyers - IT
12,434Book Buyers - Lifestyle
16,101Book Buyers - Miscellaneous Professional Topics
9,628Book Buyers - Operations Management
10,539Book Buyers - Personal Finance
10,959Book Buyers - Sales And Marketing
16,255Conference / Seminar Attendees - Business and Economics
17,255Conference / Seminar Attendees - Business Set-up
12,497Conference / Seminar Attendees - IT
15,927Conference / Seminar Attendees - Skills Improvement
18,778E-Learners
8,030Gardening Literature Readers
11,325Medical Literature Readers
16,198Subscribers - Business And Economic Titles
19,223Subscribers - General News Titles
14,956Subscribers - Health And Fitness Titles
16,311Subscribers - Lifestyle Titles
7,832Subscribers - Personal Finance Titles

74,703 HIGH NET WORTH /
HIGH INCOME INDIVIDUALS
23,021Contrarian Investors
8,001Corporate Forex Exposure Managers
10,840Emerging Market Prospects Optimists
14,032Financial Indices Close Watchers
8,030Foreign Exchange Simulation Software Buyers
8,923Foreign-owned Bank Branch Depositors
16,119Free Financial Advisory Newsletter Recipients
5,189High Personal Income Tax Payers
30,020Investors
13,410Major Companies Annual Reports Requestors
5,644Multiple Currency Depositors
11,028Mutual Funds Performance Close Watchers
5,320Offshore Bank Depositors
16,198Overseas Real Estate Property Buyers
29,672Personal Investment Strategy Seminar Attendees
2,886Personal Tax Haven Seekers
18,612Stock Market Money-making Enthusiasts
8,001Stock Market Simulation Software Buyers

69,563 TRAVELLERS
32,186Business Class Frequent Travelers
10,929European Rail Travel Lovers
8,030European Ski Holiday Package Buyers
8,349Expensive Holiday Goers
24,290Five-star Hotel Frequent Guests
21,825Hotel Privilege Card Holders
16,176International Trade Fair Exhibitors
19,071Travel Agents Prime Clients
16,418Tropical Beach Resort Goers
5,104Well-travelled Yuppies

102,492 LUXURY LOVERS
13,549Affluent Foreign Residents
5,296Antique Asian Furniture Collectors
13,244Beauty And Grooming Products Buyers
10,707Collectible Enthusiasts And Heavy Spenders
8,654Elegant Jewelry Buyers
7,809Elitist Cultural Performance Lovers
5,033Expensive Hobby Indulgers
10,743Fashionable Sports Outfit Buyers
13,450Gold Credit Card Holders
15,857Golf Club Members
8,349High-class Hair Salon Users
10,488Holiday Shopping Spree Goers
13,242International Fashion Catalog Shoppers
16,099Luxury Car Owners
13,547Luxury Dwellers
5,027Private Boat Owners And Sailing Enthusiasts
18,901Up-market Fitness Club Members
10,705Western Art Collectors
5,920Wine Connoisseurs
11,901Wining And Dining Big Spenders

123,577 READY BUYERS
9,410Culinary Arts Enthusiasts
48,329Direct Marketing Promotion Responders
5,920Gourmet Food Shop Patrons
37,903Multiple Credit Card Holders
8,001Music Cds And Musical Instruments Buyers
9,466On-board-flight Shoppers
16,198Shopping Mall Heavy Spenders
8,028Television Shopping Program Buyers

29,648 TECHNOLOGY UPDATE WATCHERS
16,101Home Computing Heavy Spenders
8,022Novelty Gadget Buyers
16,216State-of-the-art Gadget Buyers


87,096 BUSINESS DECISION-MAKERS
10,321Degree Holders From Well-known Schools
16,255Business Strategy Simulation Software Buyers
24,312Economic Forecasts And Reports Buyers
8,001Expatriate Business Executives And Professionals
13,737Financial Decision-makers
14,058Human Resources Management Decision-makers
12,464IT Decision-makers
45,209Local Business Executives And Professionals
14,566Marketing Decision-makers
13,254Operations Management Decision-makers
21,613Successful Entrepreneurs

197,154 BUSINESS CONNECTIONS
257Aerospace And Defense Connection
4,078Agricultural Connection
3,243Automotive Connection
10,499Business Consultancy Connection
9,632Chemicals And Allied Products Connection
10,759Construction Connection
8,949Electrical And Electronic Products Connection
7,219Energy Connection
10,791Finance Connection
10,440Food And Beverage Connection
2,082Government Connection
38,148Health Care Connection
2,399Heavy Equipment Connection
5,641Hospitals Connection
10,901Information Technology Connection
10,193Legal Connection
5,938Marketing Services Connection
8,514Media Connection
2,589Mining Connection
5,938OEM Connection
3,746Pharmaceutical Connection
5,005Metal Products Connection
8,104Real Estate Connection
5,025Rubber, Plastic And Leather Products Connection
2,884Schools Connection - Primary and Secondary
13,549Schools Connection - Higher Education
2,587Stone, Clay, Glass And Concrete Products Connection
2,865Telecom Connection
2,587Textiles And Apparel Connection
2,077Transport And Logistics Connection
8,001Travel Connection
2,966Wood Products Connection

116,564 BUSINESS INDICES
8,357Associations Index
35,390Exporters Index
29,703Importers Index
2,132Listed Companies Index
1,077Major Companies Index
1,370Multinationals Index
24,286Retail Businesses Index
13,739Wholesale Businesses Index
24,318Manufacturing Businesses Index

59,229 INTERNATIONAL LIAISONS
10,573Chinese Business Liaisons
14,386French Business Liaisons
14,594German Business Liaisons
13,168Italian Business Liaisons
10,705Japanese Business Liaisons
9,913Korean Business Liaisons
10,549Spanish Business Liaisons
14,065British Business Liaisons

59,229 HEALTHY LIVING ASPIRANTS
15,885Aerobics Session Attendees
16,255Alternative Medicine Literature Readers
10,707Aromatherapy Product Buyers
8,357Herbal Medicine Users
13,814Natural Medicine Course Attendees
16,101Stress Management Course Enrollees
17,277Weight Loss Program Buyers

53,735 ESOTERICS ENTHUSIASTS
13,378Chi Concept Believers
16,905Chinese Horoscope Readers
10,347Confucian Teaching Readers
6,631Crystal Healing Power Believers
7,660Dream Interpretation Readers
18,437Feng Shui Believers
7,817Prophecy Literature Buyers
10,351Zen Concept Believers
12,173Zodiac Literature Buyers

29,650 INSTANT WEALTH SEEKERS
23,997Casino Goers
16,740On-line Gamblers