After some negative or unsatisfactory experience with modern health-care systems, people turn to alternative therapies. As the acceptance of alternative medicine grows in many societies around the world, more and more books about various treatments and therapies have been coming out. Here's a database of people who purchased one or more of such books. These books cover alternative medicine in general, as well as specific subjects like acupuncture, aromatherapy, homeopathy, kinesiology, psychotherapy, reflexology, etc. Apart from publishers who regularly mail to this list to promote new titles, this database is also popular to organizers of seminars on the topics mentioned, and to practitioners in the field who seek to widen their client base. Source: sellers of book on alternative medicine