|

GEOGRAPHICAL BREAKDOWN
CANTONS
|
| Business |
Consumer |
|
|
36,388
|
65,500
|
|
| 2,850 | 5,131 | Aargau | | 238 | 429 | Appenzell Ausserrhoden | | 70 | 126 | Appenzell Innerrhoden | | 1,242 | 2,236 | Basel-Landschaft | | 841 | 1,515 | Basel-Stadt | | 4,458 | 8,025 | Bern | | 1,340 | 2,412 | Fribourg | | 2,108 | 3,795 | Genève | | 175 | 316 | Glarus | | 865 | 1,557 | Graubünden [Grisons] | | 319 | 575 | Jura | | 1,743 | 3,137 | Luzern | | 783 | 1,409 | Neuchâtel | | 185 | 334 | Nidwalden | | 162 | 292 | Obwalden | | 350 | 631 | Schaffhausen | | 674 | 1,214 | Schwyz | | 1,164 | 2,096 | Solothurn | | 2,190 | 3,942 | St. Gallen | | 1,165 | 2,097 | Thurgau | | 1,548 | 2,786 | Ticino | | 159 | 286 | Uri | | 1,465 | 2,638 | Valais | | 3,362 | 6,052 | Vaud | | 530 | 954 | Zug | | 6,402 | 11,515 | Zürich |
|

|
| 43,048 |
LEARNING ENTHUSIASTS |
| 1,831 | Animal Care Literature Readers | | 4,642 | Book Buyers - Architectural Design | | 6,325 | Book Buyers - Engineering | | 5,489 | Book Buyers - Financial Management | | 6,156 | Book Buyers - General Business | | 3,920 | Book Buyers - Health And Fitness | | 5,659 | Book Buyers - Human Resources | | 5,989 | Book Buyers - IT | | 6,332 | Book Buyers - Lifestyle | | 3,335 | Book Buyers - Miscellaneous Professional Topics | | 4,420 | Book Buyers - Operations Management | | 5,416 | Book Buyers - Personal Finance | | 5,795 | Book Buyers - Sales And Marketing | | 2,855 | Conference / Seminar Attendees - Business and Economics | | 1,490 | Conference / Seminar Attendees - Business Set-up | | 1,938 | Conference / Seminar Attendees - IT | | 2,590 | Conference / Seminar Attendees - Skills Improvement | | 1,333 | E-Learners | | 574 | Gardening Literature Readers | | 6,492 | Medical Literature Readers | | 13,254 | Subscribers - Business And Economic Titles | | 15,121 | Subscribers - General News Titles | | 8,372 | Subscribers - Health And Fitness Titles | | 10,351 | Subscribers - Lifestyle Titles | | 4,827 | Subscribers - Personal Finance Titles |
| 21,483 |
HIGH NET WORTH / HIGH INCOME INDIVIDUALS |
| 3,313 | Contrarian Investors | | 2,269 | Corporate Forex Exposure Managers | | 1,513 | Emerging Market Prospects Optimists | | 2,723 | Financial Indices Close Watchers | | 1,206 | Foreign Exchange Simulation Software Buyers | | 2,431 | Foreign-owned Bank Branch Depositors | | 7,679 | Free Financial Advisory Newsletter Recipients | | 469 | High Personal Income Tax Payers | | 10,458 | Investors | | 6,522 | Major Companies Annual Reports Requestors | | 2,507 | Multiple Currency Depositors | | 3,838 | Mutual Funds Performance Close Watchers | | 1,683 | Offshore Bank Depositors | | 749 | Overseas Real Estate Property Buyers | | 5,979 | Personal Investment Strategy Seminar Attendees | | 5,809 | Personal Tax Haven Seekers | | 1,968 | Stock Market Money-making Enthusiasts | | 1,505 | Stock Market Simulation Software Buyers |
| 26,783 |
TRAVELLERS |
| 14,945 | Business Class Frequent Travelers | | 2,644 | European Rail Travel Lovers | | 3,130 | European Ski Holiday Package Buyers | | 661 | Expensive Holiday Goers | | 14,342 | Five-star Hotel Frequent Guests | | 5,876 | Hotel Privilege Card Holders | | 4,147 | International Trade Fair Exhibitors | | 6,427 | Travel Agents Prime Clients | | 6,079 | Tropical Beach Resort Goers | | 1,260 | Well-travelled Yuppies |
| 29,661 |
LUXURY LOVERS |
| 1,542 | Affluent Foreign Residents | | 11,022 | Antique Asian Furniture Collectors | | 5,640 | Beauty And Grooming Products Buyers | | 7,889 | Collectible Enthusiasts And Heavy Spenders | | 2,648 | Elegant Jewelry Buyers | | 2,073 | Elitist Cultural Performance Lovers | | 781 | Expensive Hobby Indulgers | | 3,053 | Fashionable Sports Outfit Buyers | | 1,725 | Gold Credit Card Holders | | 1,168 | Golf Club Members | | 3,759 | High-class Hair Salon Users | | 2,630 | Holiday Shopping Spree Goers | | 3,129 | International Fashion Catalog Shoppers | | 2,273 | Luxury Car Owners | | 462 | Luxury Dwellers | | 802 | Private Boat Owners And Sailing Enthusiasts | | 4,969 | Up-market Fitness Club Members | | 3,359 | Western Art Collectors | | 707 | Wine Connoisseurs | | 2,083 | Wining And Dining Big Spenders |
| 23,411 |
READY BUYERS |
| 1,433 | Culinary Arts Enthusiasts | | 19,520 | Direct Marketing Promotion Responders | | 818 | Gourmet Food Shop Patrons | | 20,515 | Multiple Credit Card Holders | | 3,963 | Music Cds And Musical Instruments Buyers | | 1,216 | On-board-flight Shoppers | | 2,436 | Shopping Mall Heavy Spenders | | 2,120 | Television Shopping Program Buyers |
| 4,562 |
TECHNOLOGY UPDATE WATCHERS |
| 2,548 | Home Computing Heavy Spenders | | 2,234 | Novelty Gadget Buyers | | 2,235 | State-of-the-art Gadget Buyers |
|
| 23,156 |
BUSINESS DECISION-MAKERS |
| 10,102 | Degree Holders From Well-known Schools | | 7,480 | Business Strategy Simulation Software Buyers | | 12,821 | Economic Forecasts And Reports Buyers | | 3,857 | Expatriate Business Executives And Professionals | | 1,853 | Financial Decision-makers | | 1,675 | Human Resources Management Decision-makers | | 1,250 | IT Decision-makers | | 29,223 | Local Business Executives And Professionals | | 1,757 | Marketing Decision-makers | | 1,579 | Operations Management Decision-makers | | 3,090 | Successful Entrepreneurs |
| 29,536 |
BUSINESS CONNECTIONS |
| 137 | Aerospace And Defense Connection | | 680 | Agricultural Connection | | 506 | Automotive Connection | | 669 | Business Consultancy Connection | | 2,967 | Chemicals And Allied Products Connection | | 344 | Construction Connection | | 3,467 | Electrical And Electronic Products Connection | | 688 | Energy Connection | | 1,756 | Finance Connection | | 1,415 | Food And Beverage Connection | | 504 | Government Connection | | 5,392 | Health Care Connection | | 398 | Heavy Equipment Connection | | 1,357 | Hospitals Connection | | 1,374 | Information Technology Connection | | 1,272 | Legal Connection | | 589 | Marketing Services Connection | | 607 | Media Connection | | 531 | Mining Connection | | 565 | OEM Connection | | 581 | Pharmaceutical Connection | | 752 | Metal Products Connection | | 506 | Real Estate Connection | | 681 | Rubber, Plastic And Leather Products Connection | | 589 | Schools Connection - Primary and Secondary | | 689 | Schools Connection - Higher Education | | 614 | Stone, Clay, Glass And Concrete Products Connection | | 260 | Telecom Connection | | 512 | Textiles And Apparel Connection | | 347 | Transport And Logistics Connection | | 860 | Travel Connection | | 538 | Wood Products Connection |
| 22,680 |
BUSINESS INDICES |
| 757 | Associations Index | | 10,464 | Exporters Index | | 9,870 | Importers Index | | 679 | Listed Companies Index | | 1,863 | Major Companies Index | | 1,197 | Multinationals Index | | 3,090 | Retail Businesses Index | | 1,619 | Wholesale Businesses Index | | 10,136 | Manufacturing Businesses Index |
| 26,701 |
INTERNATIONAL LIAISONS |
| 16,687 | Chinese Business Liaisons | | 13,859 | French Business Liaisons | | 15,019 | German Business Liaisons | | 11,489 | Italian Business Liaisons | | 14,435 | Japanese Business Liaisons | | 11,042 | Korean Business Liaisons | | 6,803 | Spanish Business Liaisons | | 13,156 | British Business Liaisons |
| 10,472 |
HEALTHY LIVING ASPIRANTS |
| 6,774 | Aerobics Session Attendees | | 7,014 | Alternative Medicine Literature Readers | | 3,587 | Aromatherapy Product Buyers | | 4,705 | Herbal Medicine Users | | 1,490 | Natural Medicine Course Attendees | | 3,335 | Stress Management Course Enrollees | | 3,604 | Weight Loss Program Buyers |
| 9,825 |
ESOTERICS ENTHUSIASTS |
| 2,247 | Chi Concept Believers | | 2,839 | Chinese Horoscope Readers | | 1,737 | Confucian Teaching Readers | | 1,114 | Crystal Healing Power Believers | | 1,286 | Dream Interpretation Readers | | 3,096 | Feng Shui Believers | | 1,313 | Prophecy Literature Buyers | | 1,738 | Zen Concept Believers | | 2,044 | Zodiac Literature Buyers |
| 2,677 |
INSTANT WEALTH SEEKERS |
| 1,949 | Casino Goers | | 1,535 | On-line Gamblers |
|