|

GEOGRAPHICAL BREAKDOWN
CANTONS
|
| Business |
Consumer |
|
|
29,111
|
150,650
|
|
| 2,280 | 11,801 | Aargau | | 191 | 988 | Appenzell Ausserrhoden | | 56 | 289 | Appenzell Innerrhoden | | 994 | 5,144 | Basel-Landschaft | | 673 | 3,484 | Basel-Stadt | | 3,566 | 18,458 | Bern | | 1,072 | 5,548 | Fribourg | | 1,687 | 8,730 | Genève | | 140 | 727 | Glarus | | 692 | 3,583 | Graubünden [Grisons] | | 255 | 1,324 | Jura | | 1,394 | 7,216 | Luzern | | 626 | 3,242 | Neuchâtel | | 148 | 769 | Nidwalden | | 130 | 673 | Obwalden | | 280 | 1,452 | Schaffhausen | | 539 | 2,794 | Schwyz | | 931 | 4,822 | Solothurn | | 1,752 | 9,067 | St. Gallen | | 932 | 4,823 | Thurgau | | 1,238 | 6,408 | Ticino | | 127 | 658 | Uri | | 1,172 | 6,068 | Valais | | 2,690 | 13,921 | Vaud | | 424 | 2,196 | Zug | | 5,122 | 26,465 | Zürich |
|

|
| 66,724 |
LEARNING ENTHUSIASTS |
| 2,838 | Animal Care Literature Readers | | 7,195 | Book Buyers - Architectural Design | | 9,805 | Book Buyers - Engineering | | 8,508 | Book Buyers - Financial Management | | 9,542 | Book Buyers - General Business | | 6,076 | Book Buyers - Health And Fitness | | 8,772 | Book Buyers - Human Resources | | 9,283 | Book Buyers - IT | | 9,815 | Book Buyers - Lifestyle | | 5,170 | Book Buyers - Miscellaneous Professional Topics | | 6,851 | Book Buyers - Operations Management | | 8,396 | Book Buyers - Personal Finance | | 8,983 | Book Buyers - Sales And Marketing | | 4,425 | Conference / Seminar Attendees - Business and Economics | | 2,309 | Conference / Seminar Attendees - Business Set-up | | 3,004 | Conference / Seminar Attendees - IT | | 4,015 | Conference / Seminar Attendees - Skills Improvement | | 2,066 | E-Learners | | 890 | Gardening Literature Readers | | 10,063 | Medical Literature Readers | | 20,543 | Subscribers - Business And Economic Titles | | 23,438 | Subscribers - General News Titles | | 12,976 | Subscribers - Health And Fitness Titles | | 16,044 | Subscribers - Lifestyle Titles | | 7,483 | Subscribers - Personal Finance Titles |
| 33,299 |
HIGH NET WORTH / HIGH INCOME INDIVIDUALS |
| 5,135 | Contrarian Investors | | 3,517 | Corporate Forex Exposure Managers | | 2,345 | Emerging Market Prospects Optimists | | 4,221 | Financial Indices Close Watchers | | 1,869 | Foreign Exchange Simulation Software Buyers | | 3,768 | Foreign-owned Bank Branch Depositors | | 11,903 | Free Financial Advisory Newsletter Recipients | | 727 | High Personal Income Tax Payers | | 16,210 | Investors | | 10,110 | Major Companies Annual Reports Requestors | | 3,885 | Multiple Currency Depositors | | 5,949 | Mutual Funds Performance Close Watchers | | 2,608 | Offshore Bank Depositors | | 1,161 | Overseas Real Estate Property Buyers | | 9,268 | Personal Investment Strategy Seminar Attendees | | 9,003 | Personal Tax Haven Seekers | | 3,050 | Stock Market Money-making Enthusiasts | | 2,332 | Stock Market Simulation Software Buyers |
| 41,513 |
TRAVELLERS |
| 23,165 | Business Class Frequent Travelers | | 4,098 | European Rail Travel Lovers | | 4,852 | European Ski Holiday Package Buyers | | 1,025 | Expensive Holiday Goers | | 22,231 | Five-star Hotel Frequent Guests | | 9,107 | Hotel Privilege Card Holders | | 6,428 | International Trade Fair Exhibitors | | 9,961 | Travel Agents Prime Clients | | 9,422 | Tropical Beach Resort Goers | | 1,953 | Well-travelled Yuppies |
| 45,975 |
LUXURY LOVERS |
| 4,088 | Affluent Foreign Residents | | 17,084 | Antique Asian Furniture Collectors | | 8,741 | Beauty And Grooming Products Buyers | | 12,228 | Collectible Enthusiasts And Heavy Spenders | | 4,104 | Elegant Jewelry Buyers | | 3,214 | Elitist Cultural Performance Lovers | | 1,211 | Expensive Hobby Indulgers | | 4,733 | Fashionable Sports Outfit Buyers | | 2,674 | Gold Credit Card Holders | | 1,811 | Golf Club Members | | 5,827 | High-class Hair Salon Users | | 4,076 | Holiday Shopping Spree Goers | | 4,851 | International Fashion Catalog Shoppers | | 3,524 | Luxury Car Owners | | 716 | Luxury Dwellers | | 1,243 | Private Boat Owners And Sailing Enthusiasts | | 7,702 | Up-market Fitness Club Members | | 5,206 | Western Art Collectors | | 1,096 | Wine Connoisseurs | | 3,229 | Wining And Dining Big Spenders |
| 36,287 |
READY BUYERS |
| 2,222 | Culinary Arts Enthusiasts | | 30,255 | Direct Marketing Promotion Responders | | 1,268 | Gourmet Food Shop Patrons | | 31,799 | Multiple Credit Card Holders | | 6,143 | Music Cds And Musical Instruments Buyers | | 1,885 | On-board-flight Shoppers | | 3,776 | Shopping Mall Heavy Spenders | | 3,286 | Television Shopping Program Buyers |
| 7,071 |
TECHNOLOGY UPDATE WATCHERS |
| 3,949 | Home Computing Heavy Spenders | | 3,463 | Novelty Gadget Buyers | | 3,465 | State-of-the-art Gadget Buyers |
|
| 17,714 |
BUSINESS DECISION-MAKERS |
| 7,728 | Degree Holders From Well-known Schools | | 5,722 | Business Strategy Simulation Software Buyers | | 9,808 | Economic Forecasts And Reports Buyers | | 2,950 | Expatriate Business Executives And Professionals | | 1,417 | Financial Decision-makers | | 1,281 | Human Resources Management Decision-makers | | 955 | IT Decision-makers | | 22,356 | Local Business Executives And Professionals | | 1,344 | Marketing Decision-makers | | 1,207 | Operations Management Decision-makers | | 2,363 | Successful Entrepreneurs |
| 22,595 |
BUSINESS CONNECTIONS |
| 104 | Aerospace And Defense Connection | | 520 | Agricultural Connection | | 387 | Automotive Connection | | 511 | Business Consultancy Connection | | 2,269 | Chemicals And Allied Products Connection | | 263 | Construction Connection | | 2,652 | Electrical And Electronic Products Connection | | 526 | Energy Connection | | 1,343 | Finance Connection | | 1,082 | Food And Beverage Connection | | 385 | Government Connection | | 4,125 | Health Care Connection | | 304 | Heavy Equipment Connection | | 1,038 | Hospitals Connection | | 1,051 | Information Technology Connection | | 973 | Legal Connection | | 450 | Marketing Services Connection | | 464 | Media Connection | | 406 | Mining Connection | | 432 | OEM Connection | | 444 | Pharmaceutical Connection | | 575 | Metal Products Connection | | 387 | Real Estate Connection | | 521 | Rubber, Plastic And Leather Products Connection | | 450 | Schools Connection - Primary and Secondary | | 527 | Schools Connection - Higher Education | | 470 | Stone, Clay, Glass And Concrete Products Connection | | 199 | Telecom Connection | | 392 | Textiles And Apparel Connection | | 265 | Transport And Logistics Connection | | 658 | Travel Connection | | 411 | Wood Products Connection |
| 17,350 |
BUSINESS INDICES |
| 578 | Associations Index | | 8,005 | Exporters Index | | 7,550 | Importers Index | | 519 | Listed Companies Index | | 1,425 | Major Companies Index | | 916 | Multinationals Index | | 2,363 | Retail Businesses Index | | 1,238 | Wholesale Businesses Index | | 7,754 | Manufacturing Businesses Index |
| 20,425 |
INTERNATIONAL LIAISONS |
| 12,765 | Chinese Business Liaisons | | 10,602 | French Business Liaisons | | 11,489 | German Business Liaisons | | 8,789 | Italian Business Liaisons | | 11,042 | Japanese Business Liaisons | | 8,447 | Korean Business Liaisons | | 5,204 | Spanish Business Liaisons | | 10,064 | British Business Liaisons |
| 16,231 |
HEALTHY LIVING ASPIRANTS |
| 10,499 | Aerobics Session Attendees | | 10,872 | Alternative Medicine Literature Readers | | 5,561 | Aromatherapy Product Buyers | | 7,293 | Herbal Medicine Users | | 2,309 | Natural Medicine Course Attendees | | 5,170 | Stress Management Course Enrollees | | 5,586 | Weight Loss Program Buyers |
| 15,229 |
ESOTERICS ENTHUSIASTS |
| 3,483 | Chi Concept Believers | | 4,400 | Chinese Horoscope Readers | | 2,693 | Confucian Teaching Readers | | 1,726 | Crystal Healing Power Believers | | 1,994 | Dream Interpretation Readers | | 4,799 | Feng Shui Believers | | 2,035 | Prophecy Literature Buyers | | 2,695 | Zen Concept Believers | | 3,168 | Zodiac Literature Buyers |
| 4,149 |
INSTANT WEALTH SEEKERS |
| 3,021 | Casino Goers | | 2,380 | On-line Gamblers |
|